"I see the title Secrets of the Great Pyramid as somewhat inappropriate.
However, I suspect that here we see the handiwork of the publicity/advertising branch of Tompkins' publishers - probably with some contribution from the author.
In other words, I see the book's title as little more than a marketing ploy.
To put it simply, which do you think would have attracted the most 1970s bookshelf browsers/potential buyers, a book entitled, say, The Complete Beginners Potted Guide to the History of the Great Pyramid of Egypt or one entitled Secrets of the Great Pyramid ?
As I wrote before: Useful thing, psychology... "
Oh I see...so when and if an Egyptologist employs it(I knew about the need to study German as part of one's Egyptology degree, but the Psychology 101 is new to me), its for less than admirable reasons, but when a populist publisher and or author uses it ,it is reasonable??
How bout.."The Great Pyramid of Giza:Fact or Fancy"
that appeals to scholarly and the sensational alike, WITHOUT being completely misleading as to it's content.
Why is it whenever we have a discussion about Publishing you conveniently choose to forget that I worked in the industry as a Literary Agent?
I have sat in boardrooms when Titles are selected.
How many copies of Tompkins' book are in print???
How many copies of Edwards'?
Tompkins was not aiming at a scholarly audience
Warwick
" I have always found that the main obstacle to free
association on these boards is the broad
misconception that what we do not know is more
significant than what we do know."
Warwick L Nixon, March 8, 2019